At the Health Challenges Congress in Katowice, our hostesses invited congress participants to familiarize themselves…
The Nadwiślański Rally is one of the best-known tarmac rounds of the Polish Rally Championship. The rally base and service park were located at the Motor Lublin Arena, and crowds of fans also watched the spectacular city stage in Puławy. Our hostesses supported the KIQ brand there – the producer of 200 mg caffeine shots and the title sponsor of the entire championship series.
What did our hostesses do?
Four hostesses from the DNA agency worked at the KIQ stand. They posed for photos with visitors, presented and handed out the product, and walked around the rally area in sponsor outfits. This kept the brand visible not only at the stand itself, but everywhere the fans were.
Hostesses at motorsport events
We regularly staff rallies, roadshows and automotive trade fairs. These events have a very specific audience, so we select people who feel comfortable interacting with fans and can talk about the product in a natural way.
Summary
Our hostess agency provided promotional staff for the KIQ brand during the Nadwiślański Rally. Hostesses in Lublin and Puławy kept the sponsor visible throughout the event. Planning brand promotion at a motorsport event? Get in touch with us.
